Why Fine Point Communications?
Independent schools communicate often with their many constituents about a wide range of news. Often, the news is pleasant to share and well-received. In a tough moment, though, the message may be complicated or hard to deliver.
Consulting
Fine Point Communications is the partner independent schools seek when facing a communications project of high institutional importance. Responsiveness and focus are at the heart of our work, and we work shoulder to shoulder with school leaders.
We help clients anticipate the concerns and questions of community members, preparing them to fulfill these needs with confidence and caring. Through on-campus presentations, discussions and trainings, educators learn the skills to convey their key points to any audience.
As a full-service consultancy, Fine Point also can prepare materials that school officials need, such as talking points, holding statements, media releases, community messages and website updates.
School leaders have better things to do than spin their wheels repeatedly chasing freelance help. Instead, keep a trusted, experienced partner on retainer to deliver all of your outsourced communications needs.
The retainer model serves independent schools best, we’ve found. This way, we can fulfill a school’s needed outcomes — not only in the moment but all year long — and also adapt to changing communication needs.
When heads of school and boards have important news to share, the aim is often to inspire excitement, confidence and positive change.
Fine Point Communications advises on using the moment to maximum opportunity, whether it involves a strategic plan, a leadership transition or a new initiative.
The goodwill your school has built up will never be more important than when providing difficult news.
Fine Point Communications is deeply experienced with crisis communications for independent schools. We know how to give a school community the information it needs without creating undue anxiety or alarm.
When reporters contact you for comment, the moment contains as much opportunity as risk. Maximize the odds for getting your message heard widely by consulting with Fine Point Communications.
When neighborhood relations are a challenge, consult with Fine Point about resetting those relationships and engaging productively with residents.
Departmental leadership
Our firm is staffed with experienced school communicators. Should you need a short-term fill-in as communications director, whether for illness, family leave or an untimely departure, Fine Point can step in to keep the department fulfilling its commitments.
Publications
Your viewbook, magazine and annual report are the school’s windows to the world. Having them at their best is critical to institutional success.
Fine Point Communications can help you achieve more with these indispensable resources. Our publication services include storytelling, editing and project management.
Fine Point creates stories that makes readers care, whether it’s a profile of a distinguished graduate, a review of a signature academic program or a beloved faculty member’s retirement announcement.
Our award-winning work has been published in books, magazines, and national newspapers.
What sort of work can we provide you?
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- Personality profiles
- Magazine features
- Strategic planning documents
- Admissions and development marketing
- Website copy
- News articles
- Press releases
In a world overflowing with content, editing is what ensures that your message breaks through the noise, drives action and is remembered by your audience.
Editing can focus an interesting idea into a compelling, even memorable, article. It also can catch factual missteps, leaps in logic and unclear references before the article goes before readers.